Leap 5G Game

Realme

Challenge: Elevate realme presence among the younger demographic by positioning the brand as a trailblazer in 5G technology through mobile AR experience.

Solution: The implementation of a multilevel 2D runner in AR advertising echoes the style of Super Mario. Using tracking technology, AR Game navigation responds to head movements, enabling social media users to control their character's AR game journey. The game's storyline was designed to enhance the image quality of levels and characters progressively. This visually represents the transition from 1G to 5G technology, elevating player engagement throughout the immersive gaming experience.

Other Works